Sony may be facing a major obstacle in its rumored plan to acquire FromSoftware's parent company, Kadokawa, due to the hefty price tag of the purchase. Earlier this month, rumors circulated about Sony’s interest in acquiring Kadokawa, a media conglomerate that has expanded beyond gaming into the anime industry—an area Sony has recently solidified its presence in through the acquisitions of Crunchyroll and Funimation.
Currently, Sony holds a 2% stake in Kadokawa and a 14% stake in FromSoftware. Games developed by FromSoftware, such as Bloodborne and especially Elden Ring, have been significant successes on PlayStation platforms. This potential acquisition has sparked considerable debate within the gaming community, particularly given Kadokawa’s ownership of other influential studios, including RPG Studios, Spike Chunsoft, and Aquire, the developer behind Danganronpa.
However, recent reports suggest that Kadokawa is only willing to entertain a deal with Sony if it involves a full buyout of its assets, including both gaming and anime holdings. This could present a challenge for Sony, especially considering the estimated cost of acquiring Kadokawa could exceed 640 billion yen (roughly $4.3 billion). This price could be a significant burden for Sony, particularly following its recent $3.6 billion acquisition of Bungie in 2022.
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There’s also the possibility that Sony's attempt to buy Kadokawa could spark a bidding war, driving up the cost even further. Sony has already committed substantial funds to other investments, including a reported 1.8 trillion yen ($12 billion) for share repurchases and investments. Additionally, Sony Music recently spent $1.27 billion to acquire Queen’s song catalog, which could further stretch its financial resources.
If Sony still wishes to acquire Kadokawa’s subsidiaries, including FromSoftware, one potential strategy could be to purchase a 15% stake in the company, making it an equity-method affiliate, or acquire 50% to create a partially owned subsidiary. As of now, the future of Sony's potential acquisition of Kadokawa remains uncertain, with both industry insiders and observers speculating on the long-term impact such a deal could have on gaming, anime, and television.